New forces are set to strengthen FC Helsingør – NSN and Stoneweg join forces to lift the club

In recent months, NSN has been acting as consultants for FC Helsingør. Now they are becoming involved in the management to give momentum to the club’s growth.
Andrés Iniesta (NSN) and Jaume Sabater (Stoneweg) are in Denmark to meet the club and watch them play against Ishøj IF.
Bo Bay Hougaard continues as the club’s CEO.

Helsingør 14.11.2024
FC Helsingør is entering a new chapter. An alliance between NSN and Stoneweg to create growth within sport and entertainment now benefits the club. The two companies’ first project is precisely centered around FC Helsingør, which now plays in the Danish 2. division. NSN and Stoneweg will work together in FC Helsingør’s management to grow the club in all areas and promote the development of young players through the club’s academy.
Jaume Sabater and Andrés Iniesta are now in Denmark to attend Friday’s match in 2. division between FC Helsingør and Ishøj IF. NSN has since last spring carried out sports consultancy work for the Danish club, where Bo Bay Hougaard continues as CEO.
Stoneweg is a Spanish-Swiss investment platform founded in 2015 by Jaume Sabater. The company has interests in areas such as residential property, gastronomy and culture, and now also in the world of sports through the collaboration with NSN.

Although FC Helsingør is a relatively young club, in its 18-year history it has achieved a remarkable track record in Danish football and reached the top division, the Danish Superliga, in 2017.
From its current position in 2. division, the goal is to re-establish itself as a competitive team while maintaining a strong connection to the local community and the development of young talent at their FCH Academy. Currently, 1. the team’s coaches are the Mallorcan Pep Alomar and the sporting director is Quim Ramón, a coach with extensive experience in FC Barcelona’s youth ranks.

Andrés Iniesta (co-founder of NSN): “After having played professionally, it motivates me a great deal to start this new phase of my life, bringing my experience to a club like FC Helsingør, the first project in an exciting alliance between NSN and Stoneweg. It is a fantastic opportunity to get to know football in a different way”.

Jaume Sabater (co-founder of Stoneweg): “For Stoneweg, it is very important to enter the world of football and sports with NSN. We find the FC Helsingør project very attractive, and we will work together with the people at the club to promote their training football and bring them back to the elite of Danish football.”

Back to news